The Fashion Business Course offers an in-depth exploration of the commercial 
aspects of the fashion industry, designed to prepare students for the complexities of 
managing a fashion enterprise. It covers essential business principles and strategies, 
focusing on how to build and sustain a successful fashion brand. Students gain 
insights into brand management, market positioning, financial planning, and the role 
of innovation in fashion.  
Through practical applications, industry case studies, and exposure to real-world 
challenges, the course equips students with the tools to navigate the fashion 
industry’s competitive landscape. This comprehensive understanding prepares 
participants to either start their own fashion ventures or take on leadership roles 
within established brands.